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Google Panda Aims to Clean Up Search Results

What you need to know about Google Panda Head spinning after the Google Hummingbird algorithm?  Well, Google has done it again releasing Google Panda.  The newest algorithm negatively impacted a number of sites upon its release.  Panda seeks to weed out low quality content sites.  If your site was affected by Google Panda you need…

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The Importance of Yelp for Search Marketing

What the Yelp is going on? When you think of Yelp you likely start to feel the rumblings of hunger in your belly.  Most of us are well aware of the power that Yelp has over restaurants across the nation, but Yelp doesn’t stop there.  Yelp and Yelp ads are becoming increasingly more important for…

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Case Study – Orange County Marketing Success

www.KerryKick.com – Orange County Marketing Success What’s better than a cold beer on a Friday night and your love by your side? Country line dancing of course!  We proudly worked with the one-and-only Kerry Kick to establish her new website.  She is Orange County’s Premier Line Dancing Instructor.  Her current gigs include kicking up her boots…

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Responsive vs. Adaptive Web Design

Responsive vs. Adaptive Web Design – Who’s the Boss? Marketing today is much more than simply having a website.  As you have undoubtedly realized in your quest for more customers and a growing business, you have to play the game.  Today one of the biggest debates is about Responsive vs. Adaptive Web Design.  So Who’s…

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Social Media and Marketing – Priorities, Promises and Pitfalls

Social Media and Marketing  – What You Should Know   Social Media has become increasingly important to any comprehensive marketing campaign.  Between Facebook, LinkedIn, Twitter and Pinterest are just the beginning.  Yes, I said it, Pinterest.  It is not just for cookie recipes anymore.  Social Media is vitally important.  You want to have a presence on…

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Content is King

Content is King and Other Things that make your Website Rank You have undoubtedly heard it by now – Content is King.  Great content means a great website.  No matter how many flashy ditties you put on your site, if it lacks intelligent content, it will not rank.  Content must be relevant and should read…

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Case Study: A Napa Marketing Success Story

Napa Marketing Success – www.duiattorneynapa.com A combination of great content, sleek design and a knowledge of the market has made www.duiattorneynapa.com a true Napa Marketing Success Story.  It consistently lands on the first page of Google for numerous search terms.  Don’t get us wrong, search engine rankings are fickle, changing from day to day but www.duiattorneynapa.com…

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The Nuances of Newsletter Marketing

Newsletter Marketing and How it can Grow your Business Sending out a newsletter can be a great way to reach potential consumers and remind past clients about your business.  Newsletter marketing is nothing new but you do need to modernize your output.  Any content you put out needs to be relevant to your business.  Provide…

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Orange County Marketing Success – Walk for Treats Case Study

www.WalkforTreats.com – an Orange County Marketing Success Story What would a great marketing agency be without a true success story?  Walk for Treats– Orange County’s Premier Dog Walking and Sitting Provider came to us with a dilemma – great business, huge potential market but no customers.  We worked with owner Michele Voss to create the…

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Orange County SEO

Learning SEO for the Orange County Market If your business is located in Orange County, you know how competitive the market is.  Well SEO is no different.  Search Engine Optimization is vital to the success of your website.  You need a local marketing agency that knows the OC and how to market to its consumers.  Learning…

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